Genre-busting virtual artist project Chel Drup is the brainchild of Australian singer-songwriter, musician, producer, and filmmaker Mahmood Khan.
Khan has often been referred to as one of the most significant world music artists working today—and it’s easy to understand why he’s been called that. Chel Drup’s style is contemporary indie-pop.
The new track is a re-imagined version of Khan’s international smash Like The River, originally recorded live at the Sydney Opera House in 2009 and a former ARIA #1. The new interpretation is just that—a new interpretation. The song’s melodic bones infused with an array of contemporary sonic touches whose poignant lyric is as relevant and notable as ever.
Khan’s history is an exceptionally inspiring narrative about the power of music—not only a celebrated music figure but a powerhouse music production entrepreneur, introducing revolutionary music streaming platform GMLP(Great music licensing platform) whose access to thousands of songs across many genres enables brand focused curated playlists, enabling unlimited content use which inverts the standard payment structure.
The driving force of GMLP is the game-changing entity Beat Viral—now signed to a publishing admin deal with Universal Music Australia—a concept of producing mass music content which Mahmood calls ‘Content Farm’.
‘‘ Chel Drup and Like The River is set to launch more than just a distinctive artistic venture into the mainstream but reignite a memorable song.
He spent several years developing the production techniques and technology to create an environment where thousands of tracks are produced every month.
Aside from his ushering in a new era of music phenomena with Chel Drup, the virtual artist, Khan has had an astounding number of recent global chart impacts worldwide including, Jahan tu nahi cracking the US Billboard top 20 in August 2021, six songs on the iTunes USA top 100 during April 2021, and Tere Baghair becoming the first foreign-language album to go #1 on the USA and Australian iTunes charts.
Chel Drup and Like The River is set to launch more than just a distinctive artistic venture into the mainstream but reignite a memorable song.
LISTEN TO CHEL DRUP HERE: